Career Opportunities: ANALYST MARKETING IV - Remote (127508)

Job Overview

TE Connectivity's Marketing teams are responsible for broad marketing strategy and execution across all marketing and/or digital activities including integrated, digital, communications, product marketing, etc., for a business, region, country or corporate function by developing clear and compelling positioning and value propositions and go-to-market approaches for new product introductions. They are also responsible for brand portfolio management, aligning with corporate frameworks, including marketing plans for newly acquired brands and creative direction of all marketing communications, overseeing brand experience across all marketing and customer, sales and employee touch points. They develop and implement an integrated strategy for digital marketing, including the TE.com website and social media, digital advertising campaigns that lead the marketing community in accelerated adoption of emerging digital and content-centered marketing practices and lead development and delivery of best practice marketing communications by leveraging industry trends, competitive intelligence, customer insights and analysis in developing compelling marketing programs. 

Job Summary: The Channel & Partnership Marketing Analyst will be responsible for developing and executing marketing programs that support our partnerships, including distributors, modular partners, and ecosystem partners. This role requires a strategic thinker who can work closely with sales, product management, business development, and partners to plan, execute, and measure the success of joint marketing initiatives.

Short Description

Main Responsibilities:
1. Partner Relationship Management:

• Develop and maintain strong relationships with key partners.
• Collaborate with partners to identify and execute co-marketing opportunities.
• Align partner marketing efforts with company objectives and strategies.

2. Partnership Marketing Strategy Development:

• Create and implement marketing strategies that support partner initiatives.
• Develop and manage partner marketing plans.

3. Campaign Execution:

• Lead the execution of joint marketing campaigns and programs.
• Coordinate with internal teams (sales, product management, and business development) to ensure alignment and support.

4. Content Creation and Management:

• Develop and manage marketing content for partner programs, including collateral, presentations, and digital assets.
• Ensure content is aligned with brand guidelines and messaging.

5. Performance Measurement:

• Measure and analyze the effectiveness of marketing programs and campaigns.
• Provide regular reports on performance metrics to stakeholders.

6. Communication and Coordination:

• Serve as the primary point of contact for partner marketing inquiries.
• Coordinate cross-functional teams to ensure seamless execution of marketing activities.

7. Market Analysis:

• Stay informed on market trends and competitor activities to inform partnership strategies.
• Conduct regular analysis of the partner ecosystem to identify new opportunities.

What your background should look like:

Education:

• Bachelor’s degree in marketing, Business, or related field.

Experience:

• 5+ years of experience in marketing
• Proven track record of managing successful marketing campaigns and programs.

Skills:

• Strong strategic planning and execution abilities.
• Excellent communication and interpersonal skills.
• Ability to manage multiple projects and priorities simultaneously.
• Proficiency in marketing analytics and performance measurement tools.

Language:

• Fluent in English, with additional language skills in Spanish, French, German, or other EMEA languages a plus.

Cultural Competency:

• Understanding of cultural differences and the ability to work effectively in a global, multicultural environment.

Competencies