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Marketing Manager, CRM

Remote:

Full Remote

Contract:

Full time

Experience:

Mid-level (2-5 years)

Work from:

United States

Offer summary

Qualifications:

2+ years in CRM, ideally with digital retailers, Hands-on experience with enterprise-grade ESPs (Braze preferred), Basic HTML proficiency, Knowledge of email best practices, Experience with data-driven decision-making.

Key responsabilities:

Execute setup, QA, deployment, and tracking of marketing campaigns
Plan and set up valuable email testing
Prepare creative briefs and collaborate on campaigns
Analyze and evaluate campaign performance weekly and monthly

Grove Collaborative SME https://www.grove.com/

201 - 500 Employees

See more Grove Collaborative offers

Job description

At Grove, we believe the products you use every day can be a force for human and environmental good. We are looking for a talented marketer to join our team and help tell this story to millions of existing and prospective customers. This whip smart marketer has worked on best-in-class CRM programs, shows passion for flawlessly executed marketing campaigns, places the customer at the center of data-driven decision-making, and is eager to grow in an ever-evolving environment.

This is a highly collaborative role, partnering with Marketing teammates plus cross-functional partners from Creative, Merchandising, and more to transform Grove’s customer experience. While much of the work is rooted in the email channel, assignments also stretch across push notifications, in-app messages, SMS, and more. This role balances analytical acumen with creative thinking; thoughtful planning with speedy execution; and business outcomes with mission alignment.

THE JOB

Execute the technical setup, QA, deployment, and tracking of a high volume of marketing campaigns, working directly in the ESP

Plan and set up email testing that yields valuable insights and optimizations

Prepare thoughtful creative briefs and collaborate with the Creative team to produce high-impact campaigns

Analyze data and evaluate the performance of campaigns on a weekly and monthly basis

ABOUT YOU

2+ years in CRM, ideally with a digital-first retailer

Hands-on experience with one or more enterprise-grade ESPs (Braze preferred)Basic HTML proficiency

Knowledge of email best practices, including subject lines, content, segmentation, personalization, deliverability, etc.

Understanding of A/B testing, measurement, and optimization against key metrics

Experience collaborating with a Creative team and briefing emails for themA history of making data-driven decisions, along with strong organizational skills and attention to detail

Experience with Looker a plus

WHAT'S IN IT FOR YOU

This full-time, exempt position is remote for candidates based in the following states: California, Maine, Pennsylvania, Nevada, North Carolina, Texas, Colorado, Washington, Illinois, New York, and Massachusetts.

Competitive benefits - medical, vision, dental

Equity - shared success is core to our mission

Flexible Paid Time Off - we care most about results

Free VIP membership and 25% employee discount

Working for a company that believes that a small group of people can change the world for the better by creating products and funding initiatives that help the planet!

Launched in 2016 as a Certified B Corp, Grove Collaborative Holdings, Inc. (NYSE: GROV) is transforming consumer products into a positive force for human and environmental good. Driven by the belief that sustainability is the only future, Grove creates and curates more than 240 high-performing eco-friendly brands of household cleaning, personal care, health and wellness, laundry, clean beauty, baby, and pet care products serving millions of households across the U.S. each year. By serving as the trusted destination for conscientious consumers who want to make the right choices for their families and the planet and providing access to knowledgeable Grove Guides, Grove makes it easy for everyone to build sustainable routines and Be a Force of Nature.

Every product Grove offers — from its flagship brand of sustainably powerful home care essentials, Grove Co.™, to its exceptional third-party brands — has been thoroughly vetted against the Grove Feel Good Standard, which guarantees strict ingredients criteria, 100% plastic neutral orders, carbon neutral shipments, and high quality performance in addition to being certified cruelty-free and ethically produced. Grove is a public benefit corporation on a mission to move Beyond Plastic® and is available at select retailers nationwide, making sustainable home care products even more accessible. For more information, visit www.Grove.co.

We're building a diverse and inclusive work environment where we learn from each other. We welcome people of diverse backgrounds, experiences, abilities and perspectives. We are an equal opportunity employer. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to Talent@grove.co.