Executive Director / Senior Director, US Hematology Marketing Strategy

BeiGene continues to grow at a rapid pace with challenging and exciting opportunities for experienced professionals. When considering candidates, we look for scientific and business professionals who are highly motivated, collaborative, and most importantly, share our passionate interest in fighting cancer.

General Description:

The Executive Director / Senior Director, US Marketing, Brukinsa Strategy, is responsible for the development and implementation of the US brand strategy for Brukinsa, BeiGene’s market-leading BTK inhibitor, as well as the hematology pipeline products. This position reports to the Vice President of US Hematology Marketing.

Essential Functions of the job:

• Lead, develop and execute the US hematology marketing strategy including strategic brand plan, customer segmentation, competitive readiness and launch readiness
• Collaborate across the organization to maintain the 3-year brand plan and drive the development of the targeted 1-year tactical plan that enables BeiGene to realize its US commercial objectives
• Effectively communicate brand updates, strategies, and tactics across various forums including Quarterly Business Reviews, Field Meetings, and Leadership Team Meetings
• Establish and maintain a close relationship with Sales leadership to ensure that all strategies are informed and supported by field perspectives
• Partner closely with Business Analytics to align on market research needs and implement methodology to assess brand performance and promotional effectiveness
• Collaborate closely with the Global Marketing team on developing and pulling through brand and competitive strategies for Brukinsa and pipeline products
• Continually gather and analyze customer and competitor insights and incorporate into strategic plans through partnership with field-facing Sales and Marketing teams, as well as the Clinical Business Development Insights team.
• Coach and develop team members to achieve both business and individual objectives

Qualifications:

• A minimum of 12 years of pharmaceutical industry marketing or related experience (including sales, finance, forecasting, market research, etc.)
• Must have at least 8-10 years' experience as a marketing leader in oncology with experience in heme malignancies preferred
• Minimum of 5 years of people management experience
• Biotech or pharmaceutical US marketplace launch experience required (NMEs and expanded indications)
• Experience in highly competitive markets and global and/or international experience preferred
• Strong team player who can incorporate input from others and can generate consensus through inclusion
• Highly skilled in influencing cross-functional teams, including interfacing with key internal and external stakeholders and with scientific and commercial teams
• Excellent interpersonal, oral and written communication skills.
• Proven ability to grow and develop others.

Supervisory Responsibilities:  Yes

Education Required:  At least 12+ years of industry experience, or advanced degree (e.g. MBA) with 8-10 years of biotech/pharma oncology experience

Computer Skills:   PC, including MS Office Suite

Travel:  at least 30%

BeiGene Global Competencies

When we exhibit our values of Patients First, Collaborative Spirit, Bold Ingenuity and Driving Excellence, through our twelve global competencies below, we help get more affordable medicines to more patients around the world.

• Fosters Teamwork
• Provides and Solicits Honest and Actionable Feedback
• Self-Awareness
• Acts Inclusively
• Demonstrates Initiative
• Entrepreneurial Mindset
• Continuous Learning
• Embraces Change
• Results-Oriented
• Analytical Thinking/Data Analysis
• Financial Excellence
• Communicates with Clarity

BeiGene is committed to fair and equitable compensation practices. Actual compensation packages are determined by several factors that are unique to each candidate, including but not limited to job-related skills, depth of experience, certifications, relevant education or training, and specific work location. Packages may vary by location due to differences in the cost of labor. The recruiter can share more about the specific salary range for a preferred location during the hiring process.  Please note that the listed range reflects the base salary or hourly range only. Non-Commercial roles are eligible to participate in the annual bonus plan, and Commercial roles are eligible to participate in an incentive compensation plan. All Company employees have the opportunity to own shares of BeiGene Ltd. stock because all employees are eligible for discretionary equity awards and to voluntarily participate in the Employee Stock Purchase Plan. The Company has a comprehensive benefits package that includes Medical, Dental, Vision, 401(k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness.

We are proud to be an equal opportunity employer and we value diversity. BeiGene does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need.