Public Relations and Recruitment Specialist

The Amivero Team

Amivero’s team of IT professionals delivers digital   services that elevate the federal government, whether national security or   improved government services. Our human-centered, data-driven approach is   focused on truly understanding the environment and the challenge, and   reimagining with our customer how outcomes can be achieved. 

Our team of technologists leverage modern, agile methods   to design and develop equitable, accessible, and innovative data and software   services that impact hundreds of millions of people. 

As a member of the Amivero team you will use your empathy   for a customer’s situation, your passion for service, your energy for   solutioning, and your bias towards action to bring modernization to very   important, mission-critical, and public service government IT systems.

Special Requirements

• US Citizenship Required to obtain DHS Public   Trust
• DHS CBP Public Trust preferred
• Bachelor Degree + 8 years of experience 

The Gist…

Our Public Relations and Recruitment Specialist is   responsible for developing and executing targeted public relations and   recruitment strategies for high-demand law enforcement roles within U.S.   Customs and Border Protection (CBP). This position plays a critical role in   shaping and promoting CBP’s recruitment brand, engaging diverse and highly   qualified candidates, and ensuring alignment with CBP’s mission to secure   U.S. borders and support legitimate travel and trade. The ideal candidate   will have a Bachelor’s degree and at least 8 years of relevant experience in   public relations, recruitment, and strategic engagement, particularly in   contexts requiring familiarity with law enforcement recruitment or similar   environments.

What Your Day Might Include…

• Design and implement strategic public   relations and recruitment plans to attract highly qualified and motivated   candidates for law enforcement roles.
• Leverage expertise in media relations with   public, private, and government sectors to develop impactful recruitment   advertising that enhances visibility and appeals to a global audience.
• Create and disseminate recruitment materials   and content that align with the mission, ensuring that messaging resonates   with target audiences and effectively communicates the unique challenges and   rewards of these careers.
• Oversee media campaigns across various   channels, including digital, social, and print media, to promote career   opportunities and highlight the benefits of working in law enforcement.
• Build relationships with media outlets to   amplify recruitment messages and ensure broad reach to potential candidates,   including through global media partnerships when necessary.
• Utilize data and analytics to assess the   performance of recruitment advertising efforts and refine strategies to   improve candidate engagement and response rates.
• Establish partnerships with colleges,   universities, military institutions, veteran organizations, and other law   enforcement agencies to build a pipeline of qualified, mission-aligned   candidates.
• Actively engage with these organizations to   promote career opportunities, presenting the organization as an employer of   choice for those interested in securing U.S. borders and supporting trade.
• Participate in recruitment events, job fairs,   and informational sessions to engage directly with prospective candidates and   articulate the value and impact of careers with the organization
• Develop strategies to attract a diverse pool   of candidates who are highly motivated, ambitious, and capable of supporting the   organization’s mission.
• Ensure that recruitment efforts consider a   broad demographic and professional range, with an emphasis on including   veterans, recent graduates, and individuals with specialized law enforcement   experience.
• Apply a strong understanding of law   enforcement and security needs in developing recruitment criteria and   advertising strategies to meet high standards.
• Where relevant, engage with law enforcement   personnel and organizations to stay informed of best practices and trends in   law enforcement recruitment and to align the recruitment approach with   industry standards.

You’ll Bring These   Qualifications…

• US Citizenship Required to obtain Public Trust
• Bachelor’s degree in Public Relations, Communications, Human Resources, Marketing, or a related field.
• Minimum of 8 years in public relations and recruitment, with a proven track record in media relations, recruitment marketing, or public sector communications. 
• Direct experience with law enforcement recruitment, or a background supporting recruitment for law enforcement or security-focused organizations.
• Proficiency with social media, digital marketing, and recruitment analytics tools; familiarity with public relations software and Applicant Tracking Systems (ATS) is a plus.
• Exceptional verbal and written communication skills, with the ability to craft persuasive and engaging messaging across diverse platforms.
• Strong analytical abilities to assess recruitment metrics, evaluate campaign success, and adapt strategies based on quantitative insights.
• Demonstrated ability to build and maintain relationships with internal and external stakeholders, including media, educational institutions, military, and veteran organizations.
• A clear understanding and commitment to CBP’s mission and a demonstrated interest in supporting national security and trade.

EOE/M/F/VET/DISABLED

All qualified applicants will receive consideration without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws. Amivero complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities.