Yahoo serves as a trusted guide for hundreds of millions of people globally, helping them achieve their goals online through our portfolio of iconic products. For advertisers, Yahoo Advertising offers omnichannel solutions and powerful data to engage with our brands and deliver results.
Yahoo Sports is the sports epicenter of the internet, dedicated to making sports fans smarter and enriching their connections to the teams and leagues they love. We are seeking a dynamic Sales Packaging Manager to join our team and drive product and content monetization strategies for Yahoo Sports.
The Sales Packaging Manager will play a crucial role in maximizing and optimizing revenue for the Yahoo Sports portfolio. By creatively constructing scalable packaging opportunities, this role will support our Account Directors with both proactive and reactive solutions, leveraging strong expertise in product, content, and social media.
Key Responsibilities:
Monitor and track pitch activity by tentpole, franchises, and product to maximize revenue.
Develop and optimize direct monetization strategies in collaboration with Business Operations and Product/Content leads.
Drive innovation by creating new ad products and monetization opportunities, including new social platform offerings.
Partner with Sports content and product teams to innovate roadmaps that meet customer needs and empower Sales & Strategy initiatives.
Build go-to-market (GTM) strategies for sports solutions catalogs, collaborating with Solutions, GTM, and revenue operations teams.
Work closely with Product & Content strategy leads to understand and influence monetization-focused roadmaps and redesigns.
Communicate cross-functionally with Account Management, Ad Operations, Strategy, and Sales to inform on the latest packages and ad products.
Facilitate marketplace feedback from Sales & Solutions to impact future content and product strategies.
Develop GTM media plans and internal instructions for all sports direct-sold offerings.
Manage client-specific requests and changes to templatized Sports media plans.
Collaborate with Sports Strategy on client-specific proposals.
Partner with Pricing and Yield Management (PYM) to estimate supply, approvals, and pricing strategy for Property Advertising Programs.
Create templated media plans for tentpoles and franchises for deployment across a large sales organization.
Key experience and skills include:
Ability to both think strategically and work in the details
Proven experience in managing direct revenue with a strong understanding of indirect revenue.
Strong communication skills and ability to collaborate cross-functionally.
Expertise in product and content strategy, with an ability to influence and evaluate roadmaps.
Experience in developing and executing go-to-market strategies.
Strong analytical skills with a focus on maximizing revenue opportunities
Qualifications/skills:
Build-mentality with strong attention to detail and enthusiasm for continuous learning.
Strong analytical skills, including forecasting, impact assessment, and statistical analysis.
Deep understanding of how to productize and operationalize new products, partnerships, and monetization strategies.
Comfortable questioning conventional wisdom and eager to take initiative, with the ability to identify and develop creative solutions.
Ability to maintain current plans in the face of uncertain and shifting schedules and priorities.
Effectively prioritize and drive task execution in a fast-paced environment.
Solid communication and presentation skills; ability to communicate effectively across teams.
Strong understanding of new platforms, ad products, and monetization trends.
High proficiency in GSuite and other productivity tools.
At least 5 years of experience in ad sales/operations, product marketing, and/or account management for digital products or campaigns.
Relevant experience required.
The material job duties and responsibilities of this role include those listed above as well as adhering to Yahoo policies; exercising sound judgment; working effectively, safely and inclusively with others; exhibiting trustworthiness and meeting expectations; and safeguarding business operations and brand integrity.
Yahoo is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category. Yahoo will consider for employment qualified applicants with criminal histories in a manner consistent with applicable law. Yahoo is dedicated to providing an accessible environment for all candidates during the application process and for employees during their employment. If you need accessibility assistance and/or a reasonable accommodation due to a disability, please submit a request via the Accommodation Request Form (www.yahooinc.com/careers/contact-us.html) or call +1.866.772.3182. Requests and calls received for non-disability related issues, such as following up on an application, will not receive a response.
At Yahoo, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best. Check out our diversity and inclusion (www.yahooinc.com/diversity/) page to learn more.
The compensation for this position ranges from $122,625.00 - $255,625.00/yr and will vary depending on factors such as your location, skills and experience. The compensation package may also include incentive compensation opportunities in the form of discretionary annual bonus or commissions, in addition to equity incentives. Yahoo provides industry-leading benefits including healthcare, 401K savings plan, company holidays, vacation, sick time, parental leave and an employee assistance program. Eligibility requirements apply.
Yahoo has a high degree of flexibility around employee location and hybrid working. In fact, our flexible-hybrid approach to work is one of the things our employees rave about. Most roles don’t require specific regular patterns of in-person office attendance. If you join Yahoo, you may be asked to attend (or travel to attend) on-site work sessions, team-building, or other in-person events. When these occur, you’ll be given notice to make arrangements.
If you’re curious about how this factors into this role, please discuss with the recruiter.
Currently work for Yahoo? Please apply on our internal career site.
