Marketing Manager

About Andesite:

Cybersecurity analysts are drowning in an increasingly data-dense security environment. Teams are overburdened. The industry faces a dire talent shortage that threatens the resilience of both government and commercial organizations.

Andesite is building the next generation cybersecurity analyst experience. Our mission is to supercharge the analysts protecting our country’s networks. When analysts work in our advanced AI security analytics platform, they can analyze decentralized data sets at scale and more quickly respond to threats. They become better and smarter, just by doing the things they’re already built to do.

We have deep experience with this problem. Our team is born out of the security community and comes from a diverse range of backgrounds and experiences including the CIA, NSA, military, big tech, and start ups. 

We are backed by top investors like General Catalyst and Red Cell Partners. After raising a $15M seed round, we are rapidly scaling.

The Role:

At Andesite, we're taking a fresh approach to security operations and we’re looking for a Marketing Manager to develop and execute on our story to the market. As our first dedicated marketing hire, you'll be the mastermind behind our brand narrative, corporate voice, and go-to-market execution. This isn't just about managing marketing – it's about creating a category and positioning us as the thought leader that’s turning the industry on its head.

Working directly with our Senior Leadership Team, you'll have the unique opportunity to build our marketing engine from the ground up. You'll craft compelling narratives that resonate with technical users, business leaders, and industry voices. If you thrive on wearing multiple hats, transforming complex technical concepts into powerful stories, and building something extraordinary, we want to talk to you.

What You’ll Do:

• Strategy Development: Develop and implement comprehensive content and marketing strategies that address the distinct needs of audiences, from C-suite buyers, to power users, to analysts. Create data-driven marketing plans and channel strategies to drive brand awareness, lead generation, and customer engagement. Develop a brand playbook that turns every team member into a brand ambassador.
• Content Creation: Spearhead the creation of attention-grabbing content, including on social media, that positions Andesite as a category-creator taking a fresh approach to cybersecurity. Turn our website into a lead-generating powerhouse with powerful, persuasive copy. Oversee creation of corporate marketing materials, such as corporate decks and basic graphic design. 
• Campaign and Event Execution: Mastermind our event strategy, in close collaboration with Revenue and Product. Design targeted campaigns to drive qualified leads and boost our top-of-funnel strategy. Manage and optimize marketing budget to ensure maximum ROI on all initiatives. 
• Ecosystem Influence: Orchestrate a comprehensive ecosystem strategy that positions us as a thought leader across all key stakeholders. Build compelling narratives that resonate with technical users, business buyers, and industry analysts. Cultivate relationships with analysts to shape market perception and public relations.
• Vendor Management: Identify, vet, and manage relationships with external marketing and branding vendors, agencies, and freelancers.

Who You Are:

• 5+ years of marketing or communications experience, particularly in early-stage startups, with a strong preference for experience in AI, cybersecurity, or other highly technical companies
• A skill with wordsmithing extraordinaire, with the ability to write everything from snappy social media content to in-depth whitepapers
• Proven history of launching and executing media campaigns that exceed KPIs and make competitors nervous
• Proficiency in marketing automation platforms (e.g., HubSpot, Marketo, or Pardot)
• Experience with CRM systems, preferably Salesforce
• Familiarity with SEO tools (e.g., SEMrush, Ahrefs, or Moz)
• Working knowledge of Adobe Creative Suite, particularly Photoshop and InDesign for basic design tasks

Bonus If You Have:

• A background in cybersecurity or defense tech, or a demonstrated passion
• A network of industry connections and influencers in the tech or cybersecurity space
• Experience with social media management platforms (e.g., Hootsuite, Sprout Social, or Buffer)

What We Can Offer:

• Top of market salary, bonus, and equity package for an early stage startup
• 100% employer-paid, comprehensive health insurance including medical, dental, and vision for you and your family
• Unlimited PTO, with your manager’s approval
• Flexible work environment where you manage your work day
• A remote-first environment, with occasional travel for in-person collaboration with customers, your team, and teammates
• 14 weeks of fully-paid parental leave

Andesite is an equal opportunity employer, and qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.

We encourage candidates from all backgrounds to apply, even if you don't feel like you're a perfect fit. If you're passionate about contributing to our mission, we'd love to hear from you!

Salary Range: $150,000 - $200,000. This represents the typical salary range for this position based on experience, skills, and other factors.

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