We are seeking an innovative and results-driven Director of Partner Marketing to lead the development of a world-class partner and channel marketing program. In this strategic role, you will collaborate closely with the Business Development team to enhance pipeline growth and revenue through existing channel partnerships while spearheading the development of new alliances. You will engage cross-functionally with teams such as Demand Generation, Content Marketing, Events, Client Success, and Sales to optimize partner relationships and maximize the value they deliver to our customers. Reporting directly to the VP of Marketing, you will play a pivotal role in aligning go-to-market strategies, messaging, and execution across the organization.
What You’ll Do:
- Design and implement comprehensive go-to-market initiatives that support our partnerships and channels team, including partner onboarding, enablement, and appreciation events
- Maintain regular communication with payroll and timekeeping system partners to ensure alignment and mutual benefit
- Lead the collaboration with partners on joint messaging, field enablement, and co-marketing programs.
- Oversee the planning, execution, and communication of initiatives such as events, webinars, whitepapers, and case studies
- Partner with Product Marketing to produce compelling collateral, webinars, and field enablement materials. Create high-impact content and landing pages for major programs and events
- Contribute to strategies for high-priority partners, identified by senior leadership, to drive referrals and deepen engagement
- Ensure accuracy and quality across marketing, CRM, and reporting systems, overseeing campaign management, asset tracking, and attribution
- Work closely with fellow marketers, sales teams, and Client Success colleagues to foster and develop new and existing partnerships
What You’ll Bring:
- 10+ years of partner marketing experience, with a proven track record of building innovative programs that drive revenue by optimizing partner relationships
- Background in high-growth B2B fintech and/or SaaS businesses is highly desirable
- Familiarity with marketing automation tools, CRM systems, and digital marketing platforms
- Strong project management skills with the ability to prioritize and manage multiple projects simultaneously
- Self-motivated and able to thrive in a fast-paced, dynamic environment
- Exceptional storytelling and presentation skills, with proven ability to engage and manage relationships with internal and external senior leadership teams
- Strong cross-team collaboration and interpersonal abilities, fostering a cohesive working environment
- Demonstrated ability to make data-driven decisions and utilize analytics to inform strategy
- Experience with Salesforce, HubSpot, and Looker is a plus
This is a remote-friendly role. Ideally, candidates will sit in the following states: AL, AZ, CA, CO, DC, DE, FL, GA, ID, IL, LA, MI, MA, MO, NC, NH, NJ, NV, NY, PA, OR, OH, RI, SC, TX, VA, WA, WI
About Tapcheck:
Tapcheck is a digital platform offering an easy and convenient way to access on-demand earnings early. Available at no cost to employers, our app-based on-demand pay solution helps relieve the financial stress that many employees experience on a daily basis.
The Tapcheck team is passionate about our mission to improve financial wellness and boost business productivity. By giving workers the ability to transfer wages they’ve earned directly to their bank account or pay card without waiting for payday, Tapcheck eliminates the need for high-interest payday loans or employer-funded cash advances.
How We Get Things Done:
Our core values act as a steadfast guide, directing our decisions and anchoring our actions. We consider these values non-negotiable, especially when it comes to our hiring process.
- Humility: We believe in the power of humility. We value team players who are down-to-earth, respectful, and open to learning from others. Our employees approach challenges with a positive attitude, acknowledging their strengths and weaknesses while celebrating the achievements of their colleagues.
- Grit: We admire individuals with grit – those who demonstrate unwavering determination and resilience in the face of obstacles. At Tapcheck, we take pride in overcoming challenges together, pushing the boundaries of what is possible, and embracing failure as an opportunity for growth.
- Raising the Bar: Continuous improvement is at the heart of our culture. We are committed to setting high standards and pushing ourselves to exceed them. We seek employees who are innovative and strive for excellence, constantly seeking ways to enhance our products, services, and processes.
- Striving for Growth: We foster an environment that encourages personal and professional development. Our employees are driven to learn, grow, and adapt to new circumstances. We support individuals who take initiative, seek out new challenges, and actively contribute to their own growth and the growth of the company.
Why Join Tapcheck?
- Competitive Base
- Remote Work Environment
- Paid Time Off
- Health Insurance
- Dental Insurance
- Vision Insurance
- 401K Match
Compensation: $180,000 - $190,000 base + bonus. The actual base salary varies on job level and will depend on numerous factors such as: location, experience, training, knowledge. and skills. Tapcheck reserves the right to amend, change, alter, and revise pay ranges and benefits offerings at any time. All applicants acknowledge that by applying to this position you understand that this specific pay range is contingent upon meeting the qualifications and requirements of the role, and for the successful completion of the interview selection and process. It is at the Company's discretion to determine what pay is provided to a candidate within the range associated with the role.
Equal Employment Opportunity Policy
Tapcheck, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
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