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Paid Search and Paid Social Specialist

extra holidays - extra parental leave - fully flexible

Remote:

Full Remote

Contract:

Full time

Experience:

Mid-level (2-5 years)

Work from:

United States

Offer summary

Qualifications:

Over 3 years managing Meta ad campaigns, 1 year experience with Google Ads, Proficient in key paid media KPIs, Skilled in advanced reporting in Excel or Sheets, Familiar with Google Merchant Center.

Key responsabilities:

Launch and A/B test Meta ad campaigns
Optimize Meta and Google campaigns based on data trends
Manage various formats of Google ad campaigns
Recommend best practices and track challenges
Create detailed performance reports and collaborate with teams

GrowthAssistant Human Resources, Staffing & Recruiting Small startup https://growthassistant.com/

2 - 10 Employees

See more GrowthAssistant offers

Job description

GrowthAssistant is looking for a Paid Search and Paid Social Specialist for our growth marketing team. This teammate will play a pivotal role in executing and optimizing our paid social media campaigns across various platforms such as Facebook, Instagram, and Google. This position requires a blend of creativity, analytical prowess, and a keen understanding of digital trends to reach and engage our target audience effectively.

This is a great opportunity for someone who wants to work with a growing brand and wants continuous learning and growth during their career.

The Benefits

Work From Home
Attendance, Performance, and Referral Bonuses
Paid Holidays and Time Offs
Health Insurance Card

The Role

Launch and A/B test new Meta ad campaigns to identify successful strategies for driving business results.
Independently optimize Meta and Google campaigns based on data trends such as ROAS, CTR, and CPM.
Manage and enhance Google ad campaigns across various formats, including Search, Display, Performance Max, Shopping, and Video.
Proactively recommend best practices and optimizations to clients based on campaign performance.
Monitor and track common challenges in Meta and Google ads, providing detailed reports on performance to clients.
Create comprehensive reports in Excel or Google Sheets using advanced formulas and visual tools for regular client updates, while collaborating with cross-functional teams for asset collection and feedback.

The Requirements

Over 3 years of experience managing and optimizing Meta ad campaigns based on client goals and data insights.
1 year of experience with Google Ads, including Search, Display, Performance Max, Shopping Campaigns, and Video.
Proficient in calculating key paid media KPIs such as ROAS, CTR, and CPM.
Skilled in creating real-time and historical reports in Excel or Google Sheets to track paid media trends.
Experienced in analyzing Meta and Google ads data to make proactive recommendations and adjustments.
Familiar with Google Merchant Center, ensuring product pricing alignment and effective budget monitoring and optimization.

Nice-to-Have

Experience with Amazon ads
Experience with TikTok ads
Experience with Health and Wellness and/or Physical Products with high AOV
Experience with app marketing

We are looking for someone who wants to grow as part of a team. Ideal candidates desire to learn and grow, take on more responsibilities along the way, and be resourceful enough to gather enough information to help provide accurate analysis and insights. Join our team now!