Events Manager - Field Marketing Remote

Job Title: Field Marketing Events Manager - Remote

Job Overview

We are on the lookout for a skilled Field Marketing Events Manager to join our innovative North America Field Marketing team. In this pivotal role, you will be responsible for shaping and executing our event strategies in a dynamic and fast-paced environment. Your contributions will play a vital role in fostering a culture that values diversity, inclusivity, and authenticity.

Key Responsibilities

• Formulate and implement a comprehensive field marketing events strategy tailored for North America, aimed at enhancing prospect engagement, generating pipeline opportunities, and accelerating sales.
• Create and oversee the marketing approach for our participation in trade shows and other significant events.
• Manage all logistical aspects of events including integrated marketing tactics, staffing, giveaways, booth design, and lead capture strategies.
• Coordinate overall planning, scheduling, budgeting, and travel logistics for events.
• Ensure impeccable execution of events while continually seeking improvement opportunities.
• Collaborate closely with Field Sales leaders and regional teams to develop effective event support plans.
• Optimize participation in branded events to target the appropriate customer base and surpass opportunity goals.
• Supervise the field marketing event budget, ensuring accurate expense tracking and reconciliation.
• Cultivate and maintain relationships with vendors, negotiating contracts and leveraging vendor programs effectively.
• Collaborate with internal teams to manage all components of the event program.
• Provide strategic consulting for Business Development, Channel Sales, and Sales Leadership to create quarterly field and partner event plans.
• Conduct assessments post-events to evaluate outcomes, measure ROI, and refine future programs.
• Adapt strategies to align with evolving market conditions, sales team needs, and business objectives.
• Willingness to travel 50-60% for event attendance.
  
  

Required Skills

• A minimum of 3 years of experience in event and tradeshow marketing, including planning, budgeting, and execution.
• Strong vendor management and budgeting proficiency.
• Experience in managing various vendor relationships, including booth properties and tradeshow management firms.
• Proven experience in overseeing a comprehensive events or field marketing program consisting of at least 20 events annually.
• Basic familiarity with productivity tools like SFDC, Marketo, etc.
• Proficient in MS Office, particularly Excel, Word, and Outlook.
• Excellent verbal and written communication skills, with a knack for presentations and training.
• Capacity to manage and prioritize multiple projects simultaneously, demonstrating strong organizational abilities.
• Team-oriented mindset with robust project management skills.
• A Bachelor’s degree or equivalent professional experience.
  
  

Company Culture And Values

We pride ourselves on cultivating a team-first environment where diversity, equity, and inclusion are at the forefront of our values. We are dedicated to creating a workspace that empowers our team members to bring their authentic selves to work while contributing to our collective mission.

Career Growth Opportunities

This role offers substantial opportunities for professional development in event management and marketing. You will work closely with leadership and cross-functional teams, providing a platform to influence our marketing strategy significantly while advancing your career within the organization.

Compensation And Benefits

• Comprehensive health, dental, and vision insurance.
• Retirement savings plan with employer matching.
• Generous paid time off, company holidays, and volunteer hours.
• Paid parental leave.
• Mental health support platform.
• Employee stock purchase plan.
  
  

Join us in enhancing the customer experience and driving innovation. Be a part of our journey to grow and thrive together!

Employment Type: Full-Time