What You'll Do...
There are lots of ways to build a better world - our tool is finances, and our platform is Spruce.
We invite you to be a part of a team working on fair and friendly financial options for everyone. Spruce was designed and built by H&R Block and launched in early 2022. It has grown to more than half a million clients and more than $1B in deposits. With Spruce, people can get better with their money, including spending and saving accounts, cash back on spending, and more. We help our customers make their money go further so they can too.
As part of the team supporting Spruce, you will be able to develop your skills, build your career, and make a measurable impact along the way. Our dynamic team uses finances as a tool to help and inspire. Join us!
We’re seeking a driven, action-oriented self-starter to join our team as a Lead Product Manager to help us drive the development of our customer engagement strategy and lead the implementation utilizing our in-app messaging platforms for Spruce.
In this role, you will actively engage & partner with cross functional teams to drive the development and execution of the strategic and tactical customer engagement plan for our mobile banking application, Spruce. You will be responsible for maintaining and developing in-app messaging supporting the customer engagement strategy including utilizing our in-app platforms. You will collaborate closely with product managers, marketing teams, and other stakeholders to both develop and implement our strategy. You will ensure that all engagement activities work together with features and customer experiences to enable a top-notch customer experience and drive business results. This role will report to the Director, GTM, Engagement, and Data and provide exposure to a range of business and functional leaders.
Day to day, you'll..
- Drive the development of a cross functional engagement strategy including defining key components such as the vision, roadmap, development needs, setting collaborative coordination meetings, launch activities, lifecycle management and performance evaluation.
- Develop and Implement servicing, transactional and promotional messaging utilizing our low code in app engagement tools and develop and implement servicing emails utilizing our shared email tooling.
- Coordinate with Spruce development squads as features are built to release new in-app messages, coordinating with marketing to support engagement campaigns, and supporting operations in customer centric incidence response messaging.
- Act as the customer’s voice within the engagement implementation process; provide customer insight and prioritize with them in mind. Helping to shape customer centric messaging that could be used for any of our financial products.
- Maintain strong understanding of the industry for consumer financial services applications through desk research and participation in industry conferences, webinars and other sources.
- Regularly analyze and report on performance of messaging deployed and campaigns implemented.
- Collaborate with a wide variety of stakeholders, including operational leaders, marketing teams, legal and compliance teams, customer service, and external partners, by actively seeking participation and feedback supporting engagement initiatives.
- Continually discover engagement improvement ideas from internal sources, industry best practices, and customer feedback. Internally advocating for tools and building the processes needed to succeed.
- Work on multiple projects at once, sometimes as an individual contributor and sometimes leading cross-functional teams.
What You'll Bring To The Team...
- Relevant Bachelor’s degree
- 3+ years’ experience as a product owner, in Product Marketing, Product Manager, Marketing Manager or related field, launching engagement initiatives for digital products
- Experience with engagement technical solutions for mobile applications such as in app engagement tools and email delivery tools.
- Strong creative problem-solving skills
- Strong understanding of mobile and web technologies and financial services industries
- A diligent attention to detail and strong technical intuition
- Strong analytical skills and experience with tools for doing data analysis
- Working knowledge of agile development methodologies
- Superior communication skills, with an ability to cater written and verbal communications to varied audiences, including executives
- High level of organization, integrity, and great follow-through on tasks with high autonomy of delivery
- Self-starter with a demonstrated passion for creatively solving problems for customers
It would be even better if you also had...
- An MBA or other advanced degree (preferred) or equivalent practical experience
- Fintech and mobile application experience
- Design experience
Pay Range Information
The pay range for this position is listed below. Local minimum wage laws apply. This information is posted pursuant to local requirements to provide applicants with information about what they might be eligible to receive. Individual pay decisions will depend on job-related factors such as experience, education, skill, performance, and geographic location where work will be performed.
Successful candidates may be able to participate in one or more incentive compensation or short-term incentive plans, which could generate additional earnings in accordance with the terms of each plan.
Qualifying associates can enroll themselves and/or their eligible dependents in medical and prescription drug coverage; can participate in the H&R Block Retirement Savings Plan (401(k) Plan), the Employee Assistance Program, (virtual) fitness center programs, and the associate discount program; are automatically enrolled in Business Travel Accident Insurance; and receive Associate Tax Prep benefit.
Pay Range Minimum
107000
Pay Range Maximum
171000
About H&R Block...
H&R Block’s purpose is simple: To provide help and inspire confidence in our clients and communities everywhere. We’ve been true to that purpose since brothers Henry and Richard Bloch founded our company in 1955. Since then, we’ve grown to have approximately 12,000 offices throughout the United States and around the world.
We are a people company first and a tax company second. People who join H&R Block say it feels like being part of something bigger. A place with an amazing and storied history, but with a strong and urgent focus on the future. Maybe it’s how determined, forward thinking and innovative we are, or how accessible our leadership is. We believe it’s all those things, and much more.
H&R Block is committed to diversity and inclusion and is proud to be an equal opportunity employer. We consider qualified applicants regardless of race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. All qualified applicants are welcomed and encouraged to apply.
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