Senior Global Campaign Marketing Manager

Overview:

DDN Storage is seeking great candidates to join our dynamic team of passionate customer-enabling technologists!

This is an incredible opportunity to be part of a company that has been at the forefront of AI and high-performance data storage innovation for over two decades. DDN Storage is a global market leader renowned for powering many of the world's most demanding AI data centers, in industries ranging from life sciences and healthcare to financial services, autonomous cars, Government, academia, research and manufacturing.

"DDN's A3I solutions are transforming the landscape of AI infrastructure." – IDC

“The real differentiator is DDN. I never hesitate to recommend DDN. DDN is the de facto name for AI Storage in high performance environments” - ~ Marc Hamilton VP, Solutions Architecture & Engineering | NVIDIA

DDN Storage is the global leader in AI and multi-cloud data management at scale. Our cutting-edge data intelligence platform is designed to accelerate AI workloads, enabling organizations to extract maximum value from their data. With a proven track record of performance, reliability, and scalability, DDN Storage empowers businesses to tackle the most challenging AI and data-intensive workloads with confidence.
 
Our success is driven by our unwavering commitment to innovation, customer-centricity, and a team of passionate professionals who bring their expertise and dedication to every project. This is a chance to make a significant impact at a company that is shaping the future of AI and data management.
 
Our commitment to innovation, customer success, and market leadership makes this an exciting and rewarding role for a driven professional looking to make a lasting impact in the world of AI and data storage.

We are seeking a strategic, results-oriented Senior Global Campaign Marketing Manager to lead the development, planning, and execution of our global marketing campaigns. This role presents a unique opportunity to be part of a new team of innovative thinkers, driving significant business impact while enhancing your leadership skills in Account-Based Marketing (ABM) and data-driven marketing.

Key Responsibilities:

Global Campaign Strategy and Development: Lead the development of global campaign strategies, including personas, content, creative, buyer’s journey mapping, target selection, offers, and nurture strategies to optimize lead conversion.

Personalized ABM Programs: Build and execute personalized Account-Based Marketing (ABM) programs tailored to specific target segments, driving engagement and pipeline growth.

Cross-functional Integrated Campaign Planning: Oversee integrated campaign planning and cross-functional execution, collaborating with product marketing, sales, and organizational leaders to align with audience strategies and market drivers.

Multi-Channel Campaign/ABM Execution: Create and execute a comprehensive multi-channel campaign and ABM plan across web, field, social, channel, digital, and BDR teams to ensure consistent messaging and engagement at every touchpoint.

Data-driven Optimization: Partner with the RevOps team to measure, analyze, and optimize campaign performance, driving continuous optimization and alignment with revenue goals.

Qualifications:

• 5-7 years of experience working in B2B marketing for Technology, SaaS, or Infrastructure companies.
• Proven experience developing global campaign strategies and creating custom ABM programs that drive pipeline and revenue growth.
• Expertise in managing persona-based campaigns and buyer’s journeys.
• Strong project management skills, with the ability to coordinate multiple stakeholders and deliver campaigns on time and within budget.
• Hands-on experience with marketing automation platforms and analytics tools (e.g., Hubspot, Zoominfo, Salesforce).
• Data-driven mindset, constantly optimizing campaigns based on performance metrics.

DDN has a very strong orientation towards these 4 characteristics and any successful employee will demonstrate these capabilities: 

Self-Starter - Takes independent action to identify and solve problems. Seeks out relevant information needed to make decisions. Gets involved with new initiatives. 

Success/Achievement Orientation - Delivers quality results consistently. Targets, achieves (or exceeds) measurable results. Sets challenging goals, focuses on critical priorities, and is accountable. 

Problem Solving - Recognizes problems and responds with a systematic assessment that identifies and addresses cause of issue. Practical, realistic, and resourceful. 

Innovative - Builds and improves key business processes that enhance the effectiveness of DDN. Generates new ideas, challenges the status quo, and solves problems creatively.

DataDirect Networks, Inc. is an Equal Opportunity/Affirmative Action employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, gender expression, transgender, sex stereotyping, sexual orientation, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law.

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