Principal Product Manager - Ads Services (Remote - United States)

Summary

Yelp is the ultimate guide to local living, connecting people with great businesses in their neighborhoods. With hundreds of millions of users and an equally vast number of businesses, Yelp boasts a robust ecosystem that thrives on community connections.

We are reimagining the Services consumer journey to make it super easy for consumers to discover local pros who can help with their needs—be it a plumber, a landscaper or a realtor. Services already drive the majority of Yelp’s Ad revenues and represent the fastest growing segment of our users and revenues. We see a huge opportunity ahead for monetizing Services and making Yelp the go-to platform for Service needs, and are looking for a Principal Product Manager to drive monetization of our Services offering.

As a Principal Product Leader, you’ll be at the forefront of driving our Services Ads platform. You will develop and execute a product strategy that maximizes advertiser value and business impact. This role requires a deep understanding of advertiser needs, product analytics, and industry trends. It’s a highly cross-functional role where you’ll influence multiple teams beyond Ads, making a significant impact on Yelp’s growth. Join us in building innovative ad solutions that connect hungry professionals with valuable leads, and let's shape the future of local services advertising together.

This opportunity is fully remote and does not require you to be located in any particular state within the US. We welcome applicants from throughout the US. We’d love to have you apply, even if you don’t feel you meet every single requirement in this posting. At Yelp, we’re looking for great people, not just those who simply check off all the boxes.

What You'll Do

• Strategy and Vision: Define and execute a product roadmap aligned with business objectives. Partner with cross-functional teams to build a shared vision and strategy.
• Customer Empathy: Deeply understand the problem space, advertiser and consumer goals to define a cohesive strategy for Yelp monetization in Services space and build delightful products.
• Technical depth: Build algorithms that connect Advertisers with consumers by driving ad retrieval, matching, ranking, and pricing across multiple ad inventory sources. Optimize components of the ad auction to drive more value to advertisers and grow long-term revenue.
• Product Development: Lead the development of Ad products from conception to launch. Foster a data-driven culture to measure and optimize product performance.
• Organizational Leadership: Collaborate with engineering, design, and data science to deliver exceptional products. Bring structure to chaos, drive alignment across teams, and ship features that make Yelp the go-to-platform for Advertisers and users.
• Business Impact: Drive revenue growth and advertiser satisfaction through innovative product solutions. Analyze market trends and customer feedback to identify new opportunities.
• Foster and build a fun, diverse, and inclusive culture that reflects Yelp’s values.
  
  

What It Takes To Succeed

• Proven track record and 8+ years of experience in leading technical product development in a fast-paced, data-driven environment.
• Deep understanding of AI/ML technologies and their application in the advertising industry.
• Strong analytical skills and ability to translate data into actionable insights.
• Excellent communication and collaboration skills to influence stakeholders at all levels.
• Passion for solving complex problems and delivering exceptional customer experiences.
• Strong customer understanding combined with a bias towards action and energized by driving revenue growth.
• Strong collaborator who enjoys working across different teams, functions, and timezones.
• A Bachelor’s Degree or an equivalent work experience is required.
  
  

What You'll Get

• Compensation range is $200,000-365,000 annually. You may also be offered restricted stock units and benefits.
• This opportunity has the option to be fully remote in all locations across the US.
• You can find more information about Yelp's five star benefits here!
  
  

Closing

At Yelp, we believe that diversity is an expression of all the unique characteristics that make us human: race, age, sexual orientation, gender identity, religion, disability, and education — and those are just a few. We recognize that diverse backgrounds and perspectives strengthen our teams and our product. The foundation of our diversity efforts are closely tied to our core values, which include “Playing Well With Others” and “Authenticity.”

We’re proud to be an equal opportunity employer and consider qualified applicants without regard to race, color, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, medical condition or disability.

Actual salary offered may vary based on multiple factors, including but not limited to, an individual's location and experience.

Pursuant to the San Francisco Fair Chance Ordinance and similar laws in other locations, we will consider for employment qualified applicants with arrest and conviction records.

We are committed to providing reasonable accommodations for individuals with disabilities in our job application process. If you need assistance or an accommodation due to a disability, you may contact us at accommodations-recruiting@yelp.com or 415-969-8488.

Note: Yelp does not accept agency resumes. Please do not forward resumes to any recruiting alias or employee. Yelp is not responsible for any fees related to unsolicited resumes.

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