Strikepoint is a growing digital marketing agency specializing in media buying, lead generation, funnel building, branding, and website design and development. Strikepoint was founded in 2013 and has quickly grown into a leader in the digital marketing industry, with more than $1 Billion in revenue generated for our clients. We have been featured on INC 5000’s list of fastest-growing companies in the United States twice!
The Affiliate Coordinator is responsible for managing Strikepoint’s client’s email marketing programs. This includes coordinating email advertising campaigns to drive client revenue, managing existing affiliate relationships with advertisers and publishers, and assisting with campaign performance reporting. The Affiliate Coordinator will support the affiliate advertising team by coordinating the setup and execution of email advertising campaigns, keeping daily tabs on media budgets and campaign performance, and optimizing campaigns for maximum effectiveness. This position requires the ability to coordinate cross-functional teams. The ideal candidate will have a strong passion for digital marketing, a desire to learn and grow in a fast-paced environment, an eye for detail, and the ability to build great personal and professional relationships.
Assist with the execution of email marketing campaigns between advertisers and publishers to recruit and retain affiliates.
Assist with the management of affiliate relationships, including onboarding new affiliates, providing ongoing updates, and resolving any issues.
Track communication between advertisers and publishers to ensure client needs are met.
Assist with reporting for affiliate campaigns, including analyzing performance data in Google Sheets.
Track media spending and performance daily to ensure we are filling budgets and hitting client KPIs.
Analyze affiliate program performance and identify ways to optimize results.
Work with the digital media team to develop and implement new affiliate marketing initiatives.
Oversee the setup and delivery of dedicated email ads, including pulling HTML files and trafficking them to our network of publishing partners, (knowledge of HTML is a plus)
Integration of client lead forms with all internal platforms via such programs as Zapier, ClickFunnels, etc.
Ensuring all links, pixels, HTML, tags, etc. are in order and dialed in for all media content
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