Marketing/ Project Manager

Job Description: Marketing Project Manager

Overview: We are seeking a Marketing Project Manager with specialized experience in GoHighLevel (GHL) to join our team. This role is crucial for implementing our marketing strategies and requires someone with a strong technical background in funnel building, automation, and site development. While this position focuses primarily on execution, a solid marketing aptitude is essential. Exceptional candidates may have opportunities to influence broader marketing decisions.

Key Responsibilities:

• Marketing Implementation: Act as an extension of the company's marketing team, executing tasks based on the overall marketing strategy.
• Funnel Building: Develop and optimize sales funnels using GoHighLevel, ensuring seamless integration with other marketing efforts.
• Automation Sequences: Create, manage, and refine automation sequences within GoHighLevel to enhance lead generation, customer engagement, and conversion processes.
• Site Building: Utilize GoHighLevel to build and maintain landing pages, microsites, and other digital assets that support marketing campaigns.
• Project Management: Oversee the execution of marketing projects, ensuring that all tasks are completed on time, within scope, and aligned with the company's objectives.
• Reporting & Analytics: Track the performance of marketing initiatives, providing regular updates and insights to the team to drive continuous improvement.

Specific Requirements:

• Experience:
  • Minimum of 3 years of experience in marketing project management, with a focus on digital marketing.
  • Proven expertise in GoHighLevel, particularly in funnel building, automation, and site development.
• Technical Skills:
  • Advanced proficiency in GoHighLevel, with hands-on experience in building and optimizing funnels, creating automation workflows, and developing digital assets.
  • Familiarity with additional digital marketing tools and platforms is a plus.
• Marketing Aptitude:
  • Strong understanding of digital marketing principles, including lead generation, customer journey mapping, and conversion optimization.
  • Ability to quickly grasp and implement marketing strategies and concepts.
• Project Management Skills:
  • Excellent organizational and project management abilities, with a track record of delivering marketing projects on time and within scope.
  • Experience using project management tools and methodologies.
• Communication:
  • Strong verbal and written communication skills, with the ability to work effectively with remote teams.
  • Ability to translate complex marketing strategies into actionable tasks.
• Problem-Solving:
  • Creative problem-solving skills, with the ability to adapt to changing priorities and find innovative solutions to challenges.

Preferred Qualifications:

• Advanced Marketing Expertise: While not required, candidates with a deep marketing background who can contribute to strategic decision-making will be highly valued.
• International Experience: Experience working with global teams or clients.
• Remote Work Experience: Proven ability to thrive in remote work, managing projects and communication effectively.