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Marketing & Communications Lead

Remote:

Full Remote

Contract:

Full time

Experience:

Senior (5-10 years)

Work from:

Netherlands

Offer summary

Qualifications:

Proven B2B marketing experience, strong content creation skills, Data-driven mindset, excellent communication and collaboration skills.

Key responsabilities:

Develop brand awareness campaigns
Manage content distribution and promotion
Lead demand generation campaigns
Manage communications efforts to enhance reputation and visibility
Empower the team by aligning initiatives with company goals

acmetric Startup https://www.acmetric.com/

11 - 50 Employees

See more acmetric offers

Job description

Join acmetric

Weâre looking for an agile, dynamic, and experienced Marketing Lead to join our team. You will lead our market awareness efforts, by shaping our brand, driving demand, and telling acmetricâs story. The ideal candidate will have an entrepreneurial mindset and experience within the B2B technology sector, particularly in AI, and data science consulting. This is a unique opportunity to join a fast-growing company, with a focus on both innovation and impactful results.

Key Responsibilities

Shape our vision:
- Develop and execute comprehensive and true-to-brand awareness campaigns to position acmetric as a leading choice in the enterprise AI and data science sectors;
- Ensure consistent messaging and visual representation across all touchpoints.
Tell our story:
- Translate high-level ideas about brand and positioning in high-quality, relevant content that educates and engages our target audience;
- Manage content distribution and promotion across appropriate channels to maximize reach and engagement.
Support our growth:
- Lead and optimize demand generation campaigns and nurturing programs across all channels to drive customer acquisition and retention;
- Own our product marketing efforts in collaboration with the sales and product teams. Develop our value proposition, messaging, and positioning and co-create go-to-market strategies that drive adoption and retention;
- Be proactive in identifying opportunities for growth and improvement.
Boost our spotlight:
- Manage all communications efforts, including PR, and media relations, to enhance acmetricâs reputation and visibility;
- Develop and maintain relationships with key industry influencers and media outlets.
Empower our team:
- Take extreme ownership of the marketing strategy, ensuring that all initiatives are aligned with company goals and delivering measurable results;
- Work closely with the executive team to develop and execute the overall marketing strategy, aligned with business objectives and market trends.

Your Qualifications

Proven experience in B2B marketing, with versatile marketing experience from product and content marketing to brand awareness, ideally within technology, AI, data science or complex services like consultancy.
Strong content creation skills, with the ability to craft compelling messaging and produce high-quality marketing collateral.
Demonstrated ability to develop and execute successful marketing strategies that drive measurable business outcomes.
Data-driven mindset with experience in using analytics to guide decision-making and optimize marketing performance.
Excellent communication and collaboration skills, with the ability to work effectively across teams and functions.
Ability to thrive in a fast-paced, dynamic environment and adapt to evolving business needs with a strong sense of ownership.

What we offer

An opportunity to work at the forefront of data science, machine learning, and AI, contributing to innovative and impactful projects.
Joining an ambitious startup that is deeply committed to strategy, data, and academic research, creating a dynamic and intellectually stimulating work environment.
Support and opportunities for advancing your professional and personal growth, allowing you to expand your skill set and career.
Competitive compensation, with your salary tailored to your qualifications and expertise.
Additional benefits, including the flexibility to work from home, and allowances for travel and mobile expenses.
An informal and creative work environment that fosters initiative and encourages the exploration of new ideas, contributing to a vibrant and collaborative workspace.

Contact information

For information on the role, you can contactÂ amira@acmetric.orgÂ

Profiles brought forward through recruiting or other advisory parties will not be taken into consideration.

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About us

acmetric is a boutique data science consultancy that was founded in 2021 by a small group of scientists and industry professionals with a passion for the intersection of business and data. Since then, the team has grown constantly but is kept united by a mindset that values creativity, curiosity, and the power to innovate.

Our team includes individuals from diverse nationalities and academic backgrounds, driven by a shared eagerness to achieve what is needed to make a difference for our clients, and acmetric. We leverageÂ cutting-edge technology, science and deep industry knowledge to drive strategic growth and deliver measurable outcomes for our blue-chip clients worldwide.With our experience in sectors like consumer goods, mobility, and professional services, combined with our research mindset and expertise in analytics, machine learning, and AI, we turn data into magic.Â

At acmetric, we take pride in our non-hierarchical setup, where every voice is valued and heard.Â We foster a strong performance culture and believe in rewarding those who go above and beyond to help us achieve our goals. Our ambition is to grow further and becomeÂ Europe's leading data science consultancy. ThisÂ means that there are ample opportunities for career advancement for those who share our values.