Brand Manager

General Responsibilities

Manage operating departmental budgets and costs according to

annual allocations to ensure efficient usage of resources, where

applicable

Develop and execute marketing strategies and activities, based

on clients' business strategies and objectives to achieve annual

sales targets

Define advertising objectives, recommend choice of media, and

allocate resources so that advertising and promotional activities

are effective and appropriate for their intended audience

Prepare marketing budgets and allocation for clients to optimize

funds and increase sales objectives

Monitor and follow up on the execution progress of the

marketing plans for clients

Conduct performance review meetings with clients on the

implementation/progress of marketing strategies and plans

Measure and track return on investment for marketing initiatives

in achieving sales goals, evaluating effectiveness and overall

brand awareness

Cooperate with clients and other external third parties for

marketing activities

Strengthen and/or maintain close relationships with key clients

Analyzing market trends and preparing forecast for

management evaluation and insight

Evaluate the impact of marketing programs in achieving

objectives, including the impact of digital marketing, consumer

promotion and ground activation.

Other task assigned by immediate managers

Leadership Responsibilities

Manage and oversee teams delivery of team/function goals to drive

execution against goals set

Drive and manage learning and development of team in the area of

Brand Management and DKSH behaviors to achieve team/function

goals

Drive self-learning and improvement in the area of Brand

Management and DKSH behaviors as part of continuous learning

Job Requirements

Functional skills and knowledge

Demonstrate strong understanding of clients'

industry/business/products

Demonstrate strong client management and communication skills

Demonstrate working knowledge on principles and methods of

marketing strategy, advertising and promotion

Demonstrated knowledge on media production, communication and

dissemination techniques and methods

Demonstrate appreciation and respect for cultural sensitivities

especially in cross-country/-cultural interactions

People DNA behaviors

(Leading others)

Act with purpose:

Engage, motivate and inspire others

Build and maintain strong networks internally and externally

Apply knowledge of business and financial acumen to achieve

objectives

Set clear expectations and check for understanding

Care about others:

Instill optimism and develop others resilience

Build diverse and inclusive teams

Manage conflicts constructively

Demonstrate interpersonal savvy and situational adaptability

Use resources in a sustainable way

Deliver with direction:

Build high-performing teams

Delegate effectively and empower decision making

Take calculated risks to make timely and effective decisions

Lead change activities

Role model the organizations culture

Grow with passion:

Give feedback and ask questions to coach, provoke reflection and

grow others

Actively support and drive employee career development

Use an agile learning approach with others to address challenges

Recognize and reward success

Select best-fitting talents to meet current and future business needs

Actively seek feedback and act on it

Demonstrate resilience; learn from both successes and setbacks

Own and drive your career development

Education Bachelors degree in Marketing, or related discipline work experience Minimum 5 years experience in Marketing