Our company Gusti Leder is a leader in leather goods, for a 14 years old growing retail company, born in Rostock, with its own values and philosophy in sustainability, slow fashion and transparency. Using leather as the primary material demonstrates the company's commitment to its values.
Today the main shape of our vision is clear and we have gained lots of our goals with concentration on our missions and the company of our professional team. You want to know more about our philosophy? Visit our website: Gusti Leder
Currently we are looking for a Chief Marketing Officer (CMO) who will join our company to manage our international marketing team. If you have an analytical mind, good communication and organizational skills, with ability to lead, we would like to get to know you better.
Your mission in Gusti Leder:
Plan & implement a target group-oriented marketing strategy
Design & coordinate cross-media campaigns (social media, newsletters, mailings)
Release both German and English content & give them the finishing touches if necessary
Analyze our formats based on KPIs in order to further develop them in a performance-oriented manner
Take over the disciplinary and technical leadership of all team members in marketing & work closely with our CEO
Responsible for budget planning & control for all advertising measures in your area
Manage & control our Facebook and Google agencies in performance marketing
Lead a more customer-targeted marketing with the help of Klaviyo tool
Lead a team of 4 creators
Blu
CF
Assent
State Street
WiFi Tribe
