Offer summary
Qualifications:
Experience in digital marketing tools like ActiveCampaign and Google Analytics, Analytical skills for interpreting metrics and optimizing strategies, Knowledge of web design and user experience (UX), Minimum B1 English level.Key responsabilities:
- Analyze audience and create segments in ActiveCampaign
- Design conversion funnels and personalized content
- Automate email marketing, conduct A/B tests, integrate tools, monitor data
- Improve user experience, implement launch strategies, optimize funnels
- Manage abandoned carts, segment leads, test funnel elements, develop dashboards
